SOWO to Showcase Its Trust Technology at the Founders & Enterprise Summit 2026

The Sowo TeamProduct·6 September 2026·3 min read

SOWO will join the Founders & Enterprise Summit 2026 as an exhibiting brand.

The event will take place on 14 October 2026 at Jogor Centre, Ibadan, under the theme: The Business of Building Oyo State.

SOWO will showcase how technology can help independent professionals establish credible digital identities, prove their service history and grow businesses with visible trust records.

More than a marketplace

SOWO is building the trust infrastructure for service commerce.

Many skilled professionals promote their work through social media and word-of-mouth referrals. However, customers often struggle to verify identities, assess service history or distinguish genuine reviews from unsupported claims.

SOWO addresses this problem by connecting trust signals to real activity on the platform.

Its infrastructure combines:

Identity-check status
Protected service and product payments
Reviews linked to completed transactions
Repeat-customer vouches based on booking history
Records of completed work
Portable provider reputation through the SOWO Trust Passport
Intelligent service and vendor sourcing

This creates a structured trust record that develops as a provider completes genuine transactions and builds lasting customer relationships.

The SOWO Trust Passport

At the centre of the platform is the SOWO Trust Passport.

It brings together a provider’s identity-check status, completed jobs, transaction-backed reviews and repeat-customer relationships.

Unlike a traditional profile that depends mainly on self-written claims, the Trust Passport reflects evidence generated through real platform activity.

This helps customers make informed decisions. It also gives professionals a reputation they can continue building over time.

Supporting independent business growth

SOWO gives providers more than online visibility.

They can manage service bookings, sell products, receive secure payments and develop a credible business record within one system.

The platform is designed to make trust measurable, useful and portable across service commerce.

This approach can help small businesses move from informal referrals to structured digital operations without losing the human relationships behind their growth.

From Ibadan to the United Kingdom

The exhibition has personal significance for SOWO.

The platform was founded by Abiodun Oyerinde, an Ibadan-born entrepreneur based in the United Kingdom.

What began as a response to trust challenges in local service commerce has developed into a live platform available on the web, iOS and Android.

Exhibiting in Ibadan connects the city where the founder’s journey began with the technology he is now building in the UK.

Meet SOWO at the summit

Visitors can learn about:

How the SOWO Trust Passport works
How transactions generate stronger trust signals
How providers build credible digital reputations
How protected payments support safer commerce
How SOWO uses technology to improve vendor sourcing
SOWO’s vision for trusted service commerce

We thank Ibadan Market Square for welcoming SOWO as an exhibiting brand.

We look forward to meeting founders, business owners and potential partners who believe technology can help build stronger and more trusted enterprises.

Event: Founders & Enterprise Summit 2026
Date: 14 October 2026
Time: 12 noon
Venue: Jogor Centre, Ibadan